Alao Ibukun

Digital Marketing & Funnel Expert

Lagos, NG.

About

Results-driven Digital Marketing and Funnel Expert with a proven track record of optimizing digital strategies to drive measurable business growth. Specializing in SEO, paid advertising, email marketing, and conversion-focused website design, I leverage advanced funnel optimization to increase visibility, generate high-quality leads, and convert prospects into loyal customers, consistently scaling ROI for diverse clients.

Work

Self-Employed

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Freelance Digital Marketing Consultant

Lagos, Lagos State, Nigeria

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Summary

Led comprehensive digital marketing strategies and funnel optimization for diverse clients, driving significant improvements in conversion rates and organic traffic.

Highlights

Designed and optimized high-converting sales funnels, improving client conversion rates by up to 40% through strategic A/B testing and user journey mapping.

Managed comprehensive SEO campaigns for SMEs and e-commerce brands, boosting organic traffic by 150% within 6 months through technical, on-page, and off-page strategies.

Developed and customized responsive, conversion-focused websites on WordPress and Shopify, enhancing user experience and lead generation for diverse clients.

Implemented data-driven email marketing campaigns and automation workflows, significantly increasing open and click-through rates and nurturing customer relationships.

Client Projects

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Digital Marketing Specialist

Lagos, Lagos State, Nigeria

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Summary

Executed data-driven paid advertising and SEO strategies for client projects, optimizing campaign performance and enhancing online visibility.

Highlights

Planned and executed high-performance Facebook and Google Ads campaigns, successfully managing over $10,000 in ad spend to reduce Cost Per Acquisition (CPA) and scale client ROI.

Conducted in-depth keyword research and comprehensive SEO audits, significantly boosting search engine visibility and organic rankings for client websites.

Collaborated cross-functionally with designers and developers to create and optimize high-converting landing pages, enhancing campaign effectiveness and lead capture.

Implemented data-driven Conversion Rate Optimization (CRO) strategies, leveraging Google Analytics to improve overall website performance and conversion funnels.

Languages

English

Certificates

Google Analytics Certified

Google

HubSpot Inbound Marketing Certification

HubSpot

SEMrush SEO Toolkit Certification

SEMrush

Facebook Blueprint Certification

Facebook Blueprint

ClickFunnels Funnel Builder Certification

ClickFunnels

Skills

Funnel Strategy & Design

ClickFunnels, Systeme.io, GoHighLevel.

Search Engine Optimization

On-page SEO, Off-page SEO, Technical SEO, Keyword Research.

Paid Advertising

Facebook Ads, Google Ads, TikTok Ads.

Email Marketing & Automation

Mailchimp, ActiveCampaign, ConvertKit.

Website Design & Customization

WordPress, Shopify, Wix, Webflow.

Conversion Rate Optimization

CRO.

Google Analytics & Performance Tracking

Google Analytics.

Social Media Marketing & Content Strategy

Social Media Marketing, Content Strategy.